Why Am I Not Getting Endorsements in 2K23: Exploring the Issue

In the captivating realm of NBA 2K23, where virtual basketball enthusiasts immerse themselves in the unparalleled excitement of simulated sportsmanship, a perplexing predicament arises for aspiring athletes. Shedding light upon a perplexing situation that baffles many dedicated gamers, the enigma of why endorsements elude their grasp in the latest installment of the beloved franchise, NBA 2K23, looms large. An insatiable desire to forge lucrative sponsorship deals intertwines with a fervent need to elevate their player's status to heavenly heights, propelling them towards immortality within the virtual basketball realm. However, it’s with a heavy heart that fans of the franchise shall receive the somber news that, at the dawn of their "MyCareer" journey, no endorsement deals shall grace their path. Alas, fear not, fellow 2K23 enthusiasts, for the solution lies within the depths of perseverance, skill, and charisma. As players embark upon the exhilarating odyssey of their burgeoning basketball careers, they’ll be tasked with carving their identity, igniting their skillset, and capturing hearts worldwide to amass an army of devoted followers. For in this thrilling and ever-evolving career mode, the key to unlocking the coveted endorsements lies solely within their hands. With boundless determination and unwavering dedication, these virtual athletes must strive to seize their moment, employing shrewd strategies and mastering the intricacies of the game to garner recognition and catapult themselves into the league of legends. So, heed the call, young aspirants, and gather your strength, for the game has just begun.

How Do Endorsements Work in 2K23 Next Gen?

These endorsements in NBA 2K23 can be instrumental in boosting your players popularity and earning potential within the game. Each endorsement comes with it’s own set of objectives that you must complete in order to reap the rewards. These objectives may include scoring a certain number of points in a game, achieving a high shooting percentage, or making a set number of assists.

The rewards for completing endorsements can be quite enticing. Not only can you earn virtual currency (VC) that can be used to purchase new gear and upgrades for your player, but you can also unlock exclusive clothing items, shoes, and even signature moves. These rewards not only enhance your players performance on the court but also allow you to showcase your unique style and personality.

One of the most sought-after endorsements in NBA 2K23 is the shoe deal. Landing a shoe deal allows you to create your own signature shoe that can be worn by your player and even shared with friends. This endorsement can lead to massive popularity and earnings, as your shoes become a symbol of your players success and style.

In order to attract endorsements, you must constantly work on increasing your fan base. This can be done by performing well in games and earning high ratings, as well as engaging with fans through after-game questions and highlight plays. These interactions not only provide valuable feedback for your performance but also allow you to connect with your fans on a more personal level.

When it comes to endorsements, choosing the right brands to align with is crucial. Some brands may offer more lucrative deals or provide better exposure for your player.

By completing endorsement objectives, engaging with fans, and selecting the right brands to align with, players can take their virtual basketball career to new heights.

Once you’ve reached a certain overall rating in the game, you’ll be able to change your shoe endorsement. This involves meeting with different shoe companies and selecting a new endorsement deal that suits your preferences. Once you’ve made your choice, you’ll need to sign the new deal to finalize the change.

How Do I Change My Endorsement on 2K23?

Step 1: Reach a Certain Overall Rating. In order to change your endorsement on 2K23, the first step is to reach a certain overall rating. This overall rating requirement may vary depending on the specific shoe endorsement you’re aiming for. Reaching a high overall rating is essential as it signifies your skills and popularity in the game, thus attracting potential shoe endorsement opportunities. Keep improving your performance on the court and completing objectives to boost your overall rating and increase your chances of landing a new endorsement.

Step 2: Meet with Shoe Companies. Once you’ve achieved the required overall rating, you’ll have the opportunity to meet with various shoe companies. These meetings will allow you to showcase your skills and personality, as well as discuss potential endorsement deals. During these meetings, pay attention to each companys values, vision, and the benefits they can offer you. It’s important to find a shoe company that aligns with your playing style and personal brand.

Step 3: Choose Your New Endorsement Deal. After meeting with different shoe companies, it’s time to carefully evaluate and choose your new endorsement deal. Consider factors such as brand reputation, financial compensation, available perks and benefits, as well as the potential for future growth and development. It’s crucial to select an endorsement that not only suits your playing style and preferences but also aligns with your long-term goals and aspirations.

Step 4: Sign the New Deal. Once you’ve made your decision, it’s time to sign the new endorsement deal. This step involves negotiating the terms and conditions of the contract, including the duration, compensation, image usage, and any other relevant details. Ensure that you thoroughly read and understand the agreement before putting pen to paper. It’s advisable to have legal counsel or an agent review the contract to protect your interests.

Remember, it takes hard work, dedication, and the right reputation to attract new endorsements. Strive to improve your gameplay and maintain a positive image both on and off the court, as this will increase your chances of securing lucrative shoe endorsement deals in the game.

Source: Can you change your shoe company after you sign with the …


In the highly anticipated NBA 2K23, players may find themselves wondering why they aren’t immediately getting endorsements. The answer lies in the game's immersive 'MyCareer' mode, where sponsorships aren’t handed out easily. Instead, players must focus on building their identity and gaining a following. This aspect of the game adds a realistic element, reflecting the real-life challenges faced by athletes at the start of their careers. By putting in the effort to excel on the court and engage with fans, players will gradually attract endorsements and lucrative sponsorship deals. Remember, in NBA 2K23, the journey to success begins with dedication, hard work, and the ability to captivate and grow a loyal fan base.